About Me
Hi, I’m Caroline Schafer, a software engineer passionate about building full-stack web applications and data-driven solutions. I recently graduated with a BS in Computer Science from Case Western Reserve University and currently contribute to PMG's creative insights platform.
I enjoy collaborating on projects that merge creativity and technology to solve real-world problems.
Skills & Tools
Projects
TerraBite
Full-stack zero-waste meal planning app that helps users manage pantry inventory, plan meals, and generate grocery lists.
WeatherWise
Responsive weather app built with React and Next.js, featuring hourly and weekly forecasts, city comparison, and accessibility options.
AcoustiCare
Mobile healthcare app enabling physicians to assess and treat dysphonia through secure voice sample collection, dynamic surveys, and patient-reported outcomes.
Experience
Software Engineer
June 2025 - Present
Contribute to Alli Creative Insights, used by global brands including Nike, Apple, and Beats, by building scalable backend systems to analyze creative performance and provide actionable insights. Implement AI-driven analysis in client-facing tools, accelerating creative evaluation and informing hundreds of campaign decisions.
Software Engineering Intern
Summer 2024
Built a full-stack advertisement management system for a grocery client using Spring WebFlux, MongoDB, and React, supporting campaigns across 100+ North American stores. Enabled regional managers to deploy campaigns and added collaborative and content-based filtering to deliver insights by location and season.